by Mae Geidel | Nov 18, 2025 | Activity, Event, New Ulm Now & Then, News Releases
Mark your calendars! On Saturday, November 29, 2025, join us in supporting New Ulm’s vibrant local business community at Small Business Saturday. This special day, organized by the New Ulm Area Chamber of Commerce in partnership with the New Ulm Business & Retail...
by Mae Geidel | Nov 18, 2025 | Activity, Attraction, Event, Festivals & Events, New Ulm Now & Then, News Releases
New Ulm shines brightest during the holiday season — and this year, one of the community’s most beloved traditions return and another one begins to kick things off in festive style. From the charm of a European-inspired Christmas market to the glow of a breathtaking...
by Mae Geidel | Oct 28, 2025 | Activity, Attraction, Event, New Ulm Now & Then, News Releases
While some head out for deer season, others know where the real hunt happens – right here in New Ulm! The annual Shopping Opener is back November 7-9, 2025, and it’s one of our favorite hometown traditions. New Ulm is the OG when it comes to Shopping...
by crystal | Oct 22, 2025 | Event, Festivals & Events, New Ulm Now & Then, News, News Releases, Uncategorized
Get ready to shop, stamp, and support local this holiday season — the #LoyalToLocalNU Holiday Passport is back! From November 1–30, shoppers are invited to explore New Ulm’s local businesses and collect stamps along the way for a chance to win big. Over the past two...
by Mae Geidel | Sep 8, 2025 | Activity, Attraction, Event, Festivals & Events, New Ulm Now & Then, News
As the holiday season approaches, New Ulm transforms into a festive wonderland filled with events that celebrate the spirit of the season. We invite you to explore our community events calendar for all the details on upcoming holiday festivities and...
by crystal | Sep 7, 2025 | Attraction, Event, Festivals & Events, New Ulm Now & Then, News Releases
Who knows how to throw a German party better than the most German city in Minnesota?! Come and raise a stein with us in New Ulm! Beer, Bands, Brats – we’ve got it all… and a lot more, too! In 2025, New Ulm’s Oktoberfest takes place over two weekends (Oct 3-4 and...
