Education →

Retail →

Parks & Recreation ->

Healthcare ->

Housing Market ->

Religion ->

Arts & Entertainment ->

Visitors Guide ->

Why Relocate to New Ulm?

12 Towns Worth the Weekend

Mpls. St. Paul Magazine

9 Lovely Small Towns to Visit in Minnesota This Summer

World Atlas

Best Midwest Road Trips


Top 2% Safest Cities in Minnesota

The National Council for Home Safety & Security

19 Small Towns That Feel Like They’re from A Christmas Movie

The 10 Most Affordable Small Towns Where You’d Actually Like To Live, 2023 Edition

View All →


Three school systems are located in New Ulm, along with a four-year college. New Ulm Public Schools is comprised of Jefferson Elementary, Washington Elementary, and New Ulm High School, which received a 9 out of 10 rating from Great Schools. In 2014, a $46.9 million school referendum passed, which opened doors to build a brand new public high school and remodeled and repurposed its existing buildings to include a junior high, an elementary school, a kindergarten to pre-K and community education building. New Ulm Area Catholic Schools has St. Anthony Elementary and Cathedral High School. New Ulm Area Lutheran Schools include St. Paul’s Lutheran School and Minnesota Valley Lutheran High School. Martin Luther College sits atop the hill; it is a college of ministry training future pastors, teachers, and staff ministers. Come learn in New Ulm.

Retail Environment

Historic downtown New Ulm is comprised of unique boutique shops housed in beautiful German architecture. One can find clothing, gifts, jewelry, and more. Walmart and Walgreens all have a home along with a Menards that opened in 2013. Two large grocery stores, Cash Wise and Hy-Vee, on either end of town provide convenient access. If you don’t feel like cooking or it’s date night, New Ulm has around 40 restaurants from which to choose. Come shop in New Ulm.

Parks & Recreation

New Ulm received the Governor’s Fit City Plaque in recognition of our commitment to improving the health of our community. New Ulm boasts 25 city parks totaling 273.22 acres, each unique in its offerings; from a dog park and play sets to kiddie pools, skate ramps to disc golf courses, sand volleyball courts to ice skating rinks. Flandrau State Park, a prime summer destination, provides hiking trails, a sand-bottom swimming pool, camping, and much more. All summer long the Parks & Recreation Department provides activities, camps, and athletic leagues for children and adults. During the winter months, residents can enjoy New Ulm Recreation Center which houses an indoor pool for swimming lessons and open swim with waterslides and a rock wall, Vogel Fieldhouse with multiple courts and a track, and a fitness center with classrooms. The Civic Center keeps the cold in with two year-round ice sheets, one regulation size and the other Olympic size. Come be active in New Ulm.


New Ulm Medical Center, member of Allina Health, is a nonprofit hospital and clinic serving the New Ulm community and south central Minnesota with exceptional rural healthcare. They offer an extensive range of care options with 53 providers and a full complement of visiting specialists. New Ulm Medical Center received the Innovation of the Year in Patient Care Award and the distinction of Top Performer on Key Quality Measures®. Come be cared for in New Ulm.

Healthy Community

Looking for a community where it’s safe and easy for everyone to walk and bike? Where restaurants offer delicious choices that are healthier for you, too? Where neighbors, friends and co-workers all care about their health and support each other in making healthier choices? Where you can enjoy a fantastic farmers market, fun community activities for all ages, a community garden, local food co-op and much more? Thanks to the efforts of The Heart of New Ulm Project, New Ulm has it all! The entire community is working toward a common vision — to support a culture of wellness in the community and help people make health the easy choice where they live, learn, work and play.

Housing Market

Whether you are looking to buy or rent here, there are many options to choose from. Places are available for all generations; whether it is an apartment, a house, or an assisted living facility or nursing home. We have homes that date back to 1887 and are registered as historic. The German culture lives on in the well preserved houses that line some neighborhood streets. Other neighborhoods are brand new subdivisions that are still being built with modern homes full of amenities. You can live right on Broadway, above the unique downtown, close to school, or near the woods. No matter where you choose to live you will find wide sidewalks, mature trees, bike trails, parks nearby, and strong sense of community. Come find your home in New Ulm.


If you anchor your life in faith, chances are you will find a place to belong in New Ulm. Religions present here with established worship centers include: Lutheran, Baptist, Presbyterian, Methodist, Catholic, Episcopal, Jehovah’s Witness, Pentecostal, and Non-Denominational. Come find a church home in New Ulm.

Arts & Entertainment

The fine arts are alive and well in New Ulm. Music, theater, and film have places to shine. During the summer months on Monday & Wednesday evenings, one can enjoy a free concert in German Park. Adolescents can take lessons at the Suzuki School of Music, from piano to violin. State Street Theater Co. allows adults and children to perform the art of theater. The Lyric 3 luxury movie theater is located near downtown New Ulm with three screens showing recent films. Also located downtown is The Grand, comprised of the Center for Arts & Culture and The Kabaret, which holds art galleries and musical performances as they come to town. All of New Ulm’s famous festivals incorporate polka music, dancing and good cheer.

Visitor & Relocation Guide

Order Your Free Copy by Mail ->

Download PDF ->

2024 Visitors Guide


19 Small Towns That Feel Like They’re From A Christmas Movie

10 Prettiest Towns in Minnesota

The 10 Most Affordable Small Towns Where You’d Actually Like To Live, 2023 Edition

12 Towns Worth the Weekend

Mpls. St. Paul Magazine

#1 Best Midwest Trips for All Travelers

Flint & Co.

Best Midwest Road Trips


Top 2% Safest Cities in Minnesota

The National Council for Home Safety & Security

5 Hottest Small Town Destinations in MN

Star Tribune

Best City to Live in Minnesota

24/7 Wall St

America’s 50 Best Cities To Live


9 Lovely Small Towns to Visit in Minnesota This Summer

World Atlas

Top 10 Affordable Small Towns in the Nation Where You’d Actually Want to Live

Best Small Town for History Buffs

Star Tribune

Top 10 Coolest Towns in Minnesota

Highway Highlights

Best Little Food Towns in MN You Need To Explore Before They Get Too Popular

2nd Best Oktoberfest Celebration in the Nation


Best Places in MN To Retire

#3 Perfectly Picturesque Small Town in MN

One of the Best Places in America to Spend the Weekend

Expedia Viewfinder

Bronze Level Designation as a Bicycle Friendly Community

League of American Bicyclists