Oct. 4-5, Oct. 11-12, 2024


Come to one of the best Oktoberfest celebrations in the nation!  This traditional festival is modeled after one of the world’s largest celebrations, held each year for several centuries in Munich, Germany. New Ulm’s version takes place during the first two full weekends in October, with festivities happening all over town! 

The main locations for Oktoberfest in 2024 are Historic Downtown, Best Western Plus, Schell’s Brewery, and Morgan Creek Vineyards. Click the location below for more information about that event:

There are MANY events and activities happening all over town both weekends!

Click here for a chronological list of performances, events, and attraction hours.

Come see what all the fuss is about!

Ranked among the Best Oktoberfest Celebrations in the Nation by USA TODAY 10Best (2023, 2017, & 2015)Only in Your State (2022)The Travel Channel (2018), Midwest Living (2018), Travel + Leisure (2017)Food&Wine (2017)The Huffington Post (2016)Fox News (2016)USA TODAY 10Best (2017 & 2015)Conde Nast Traveler (2015)Tripping.com (2015)TravelPulse (2015)Fodor’s Travel (2014), and voted Best Oktoberfest in MN by WCCO (2014).

Latest News:

How Oktoberfest Got So Big in America Fifty Grande (2023)
10 Best Readers’ Choice 2023 Best Oktoberfests by USA TODAY (2023)
Schell’s Brewery continues its Oktoberfest traditions by KEYC (2022)
The Most Authentic Oktoberfest in America by Only In Your State (2022)
Celebrating Oktoberfest in New Ulm by KSTP Minnesota Live (2022)
Bier, Wurst, and Lederhosen by Mpls St. Paul Magazine (2019)
10 Things to Do in MN This Fall by Explore Minnesota (2019)
Oktoberfests Around The Twin Cities by Mpls St. Paul Magazine (2019)
New Ulm Oktoberfest is among the Best in the Nation by Minnesota Monthly (2019)
10 Authentic Oktoberfests in the US You Should Know About by USA TODAY (2019)
The Most Iconic Oktoberfest Celebrations in the US by Travel Pulse (2019)
The USA’s Best Fall Wine Harvest Festivals by Budget Travel (2019)
Grab a Bier this Oktoberfest in New Ulm by MN Explorer/Star Tribune (2019)

For questions about New Ulm Oktoberfest, contact:

New Ulm Area Chamber of Commerce
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