In this photo: Jen Brandes, Jennifer Brandes Photography; Jackie & Jen Berg, Wunderberg Collective; Jennifer Otte, New Ulm Real Estate
The Willkommen Committee of the New Ulm Area Chamber of Commerce recently visited Wunderberg Collective to celebrate the one-year anniversary of its new ownership and a complete rebrand and remodel.
Formerly known as Gypsy Girl Consignment Boutique, the store is now owned by sisters Jackie and Jen, who wanted a name that reflected both their German heritage and family connection—combining “Wunder” (meaning wonder) with their last name, Berg. The remodel brought a fresh layout with enhanced lighting, a relocated counter, and more space for merchandise at the front of the store.
Wunderberg Collective carries women’s clothing in all sizes from XS to 5XL, men’s as well as kids’ clothing, accessories, and home décor made by local artists. The sisters are passionate about inclusivity and affordability, offering personal styling sessions, seasonal wardrobe transitions, and fun future events like runway shows and mannequin competitions.
Wunderberg Collective aims to be more than just a store—it’s a creative, welcoming space that celebrates community, confidence, and local makers.
Open Tuesday through Saturday from 10:00 a.m. to 5:00 p.m. (Thursdays until 7:00 p.m.) or call (507) 276-6251.
Located at 21 N Minnesota Street, if you’re interested in learning more, visit their website.
Congratulations, Wunderberg Collective, and thank you for your continued investment in New Ulm!

