Oktoberfest

36th Annual Oktoberfest

Oct 6-7 & 13-14, 2017

Come to one of the best Oktoberfest celebrations in the nation!  This traditional festival is modeled after one of the world’s largest celebrations, held each year for several centuries in Munich, Germany. New Ulm’s version takes place during the first two full weekends in October, with festivities happening all over town!  The main locations for Oktoberfest in 2017 are Historic Downtown, Best Western Plus, Morgan Creek Vineyards and Schell’s Brewery.

Scroll down for full Oktoberfest schedule!

Save the date for next year: Oct 5-6 & 12-13, 2018!

Join us in historic downtown New Ulm for an Oktoberfest celebration in the streets both Saturdays of Oktoberfest! The Germanic-American Day Parade kicks off the downtown festival at 11am on Saturday, October 7.  Organized by the New Ulm German-Bohemian Society, anyone who is proud of their Germanic heritage is invited to march in the parade!  The end of the parade route flows right into the Downtown Oktoberfest celebration, with music (German music first, followed by a more contemporary band), German (and American) food, local beer (Schell’s) and wine (Morgan Creek Vineyards), and much more!  Games, horse-drawn trolley rides, a stein-holding contest and more take place both Saturdays of Oktoberfest.  Break out your dirndls and lederhosen and come join us!

Saturday, October 7
Schell's Hobo Band, 11am-2pm
Church of Cash, 2pm-5pm
Germanic-American Day Parade, 11am

Saturday, October 14
The Wendinger Band, 11am-2pm
Switch Road Band, 2pm-5pm
Oktoberfest Promenade Parade, 11am


Festivities at the Best Western Plus include a full schedule of “oom-pah!” with performances by New Ulm’s famous Concord Singers among other bands.  Best Western Plus has expanded their celebration and added an outdoor music event featuring popular bands.  The celebration kicks off with the official keg opening on Friday evening, a tradition that is still practiced today in Germany’s Oktoberfests.  The food and music continue late into the night on both Fridays and both Saturdays of Oktoberfest.

Head to Morgan Creek Vineyards on October 7th for Cambria Crush: The Great Annual Grape Stomp!  Voted BEST Fall Event in Southern Minnesota by Explore Southern Minnesota!  Harvest Festival with competitive grape-stomping - an honorable salute to the harvest season!  Take off your shoes and get ready to dance!  Traditional Morris Dancers and Rakstar Belly Dancers perform on the winery grounds.  Dancing, stomping, and revelry throughout the afternoon.

Schell’s Brewery knows how to throw a party, and their Schell’s Oktoberfest celebration, held on Saturday, October 14th this year, is no exception!  Schell’s is a German Craft Beer company that was begun by German settlers here in New Ulm in 1860, so they know what they are doing when it comes to German festivals!  Music, beer, and lederhosen abound! 

Downtown New Ulm

Saturdays, Oct 7 & 14
11am-5pm
Intersection of Center St and Minnesota St
507-233-4300
info@newulm.com
Admission: Free

Germanic-American Day Parade

Saturday, Oct 7
11am
Downtown New Ulm
507-354-2097

Oktoberfest Promenade Parade *New this year!

Saturday, Oct 14
11am
Downtown New Ulm
507-233-4300


Best Western Plus

Oct 6-7 & 14-15
Fridays: evening, Saturdays: all day!
2101 South Broadway
507-359-2941
gm@greenmillnewulm.com
www.newulmoktoberfest.com
Admission charged

Schell’s Brewery

Sat, Oct 15
11am-5:00pm
507-354-5528
www.schellsbrewery.com
schells@schellsbrewery.com
Admission charged

For questions about New Ulm Oktoberfest, contact:

New Ulm Area Chamber of Commerce
507-233-4300
info@newulm.com

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Full Oktoberfest Schedule (2016)

Check back for 2017 schedule soon!

 

These are events and details from 2016.  We'll post 2017 details as the date gets closer.  Check back!

Friday, October 7

Attractions & Events
Fall Sale at Seasons at the Brewery, 9am-4pm
Domeier’s German Store, 9am-5pm
MN Music Hall of Fame, 10am-2pm
Brown County Museum, 10am-4pm
Occasional Sale at the Fruit Cellar, 10am-5pm 
Glockenspiel, 10:30, noon, 1, 3, and 5
The Grand - 4Pillars Art Gallery, 10am-4pm
Schell’s Brewery, 11am-5pm (Tours every half hour 1-4:30pm)
Morgan Creek Vineyards, 11am-9pm
Lind House, 1-4pm
Harvest Sale at Harvest Specialties Farm, 1-6pm

Performances
Best Western Plus - Ballroom
Concord Singers, 6-7pm
Keg Opening, 7:30-8pm
Sandra Lee & The Velvets, 8-11:30pm
Best Western Plus - Outside
The Whiskies, 7:30-11:30pm
Pub & Patio
TC Chantler, 4-8pm
Karaoke with Kim, 9pm-close
Morgan Creek Vineyards
Winedown for the Weekend, 6:30-9:30pm
The Pantry
Steven Schmidt, 7-10pm
Grand Kabaret
Jim McGuire Jazz Trio, 7:30-11pm
Martin Luther College (MLC)
Tom Bell, 7:30pm

 

Saturday, October 8

A free shuttle will be running continuously from 11:00 AM - 9:00 PM today. The route is Microtel, Green Mill, Schell's (until 5:00 PM) and Downtown.

Attractions & Events
Pink Day Pancake Breakfast at Kohls-Weelborg Chevrolet, 7-10am
Break Your Fast Fundraising Breakfast at George's Fine Steaks & Spirits, 8-11am
Rummage Sale at United Church of Christ, 8am-4pm
Hermann 5K Run/Walk, 9am
Farmer’s Market in Hy-Vee parking lot, 9am-12pm
Fall Sale at Seasons at the Brewery, 9am-4pm
Domeier’s German Store, 9am-5pm
Popcorn Wagon at Brown County Museum, 10am-5pm
MN Music Hall of Fame, 10am-2pm
Brown County Museum, 10am-3pm
Wanda Gag House, 10am-4pm
Harkin Store, 10am-5pm
Occasional Sale at the Fruit Cellar, 10am-5pm
Harvest Sale at Harvest Specialties Farm, 10am-5pm
Hermann Monument, 10am-7pm
Glockenspiel, 10:30, noon, 1, 3, and 5
Vender/Craft Show at Marktplatz Mall, 10am-7pm
Schell's Brewery, 11am-5pm (Tours every half hour)
Oktoberfest New Ulm, Downtown, 11am-5pm
Germanic-American Day Parade, 11am
Morgan Creek Vineyards, 11am-9pm
Oktoberfest at Doppeleichen Vineyards, 11am-7pm
Lind House, 1-4pm
Goosetown Spooktown, Riverside Park, 4-7pm

Performances
Downtown Oktoberfest
Schell's Hobo Band, 11am-2pm
Church of Cash, 2pm-5pm
Best Western Plus - Ballroom
Concord Singers, 3-4pm
Kris & the Riverbend Dutchmen, 4-6pm
Concord Singers, 6-7pm
Keg Opening - 7-7:30pm
Wendinger Band, 7:30-10:30pm
Bockfest Boys, 10:30pm-12am
Best Western Plus - Outside
Hottenanny, 4-6:30pm
Whiskey Stones, 7:30-11:30pm
B&L Bar
Adam Munsterman, 10am-1pm
Johnny Helget, 4-8pm
Marktplatz Mall
The Lonny Carpenter Band, 5:15-7:00pm
Morgan Creek Vineyards
Jim McGuire Jazz Trio, 6:30-9pm
The Pantry
Jason Helder, 7-10pm
Grand Kabaret
Amy Manette Trio, 7:30-11:30pm
New Ulm Event Center
HickTown Mafia (Oktoberfest After-Party), 8pm-12:30am
Martin Luther College (MLC) Auditorium
The Divers, 8:00pm

Sunday, October 9

Attractions & Events
Harkin Store, 10am-5pm (Sheep, Wool and Quilts program, 1-4pm)
Hermann Monument, 10am-7pm
Glockenspiel, 10:30, noon, 1, 3, and 5
Schell’s Brewery Tours, 11am-5pm (Tours every hour 12-4pm)
Morgan Creek Vineyards, 11am-5pm (Sunday Brunch, 11am-2pm)
Polka Fest at Redeemer Lutheran Church, 11am-2pm (Authentic German Meal at 12pm)
Oktoberfest at Doppeleichen Vineyards, 11am-7pm
Harvest Sale at Harvest Specialties Farm, 12-5pm

 

Friday, October 14

Special Guest
Actor George Wendt, best known as Norm on TV's Cheers, will making appearances throughout New Ulm on Friday!  See his schedule here.

Attractions & Events 
Fall Sale at Seasons at the Brewery, 9am-4pm
Domeier’s German Store, 9am-5pm
MN Music Hall of Fame, 10am-2pm
Brown County Museum, 10am-4pm
Glockenspiel, 10:30, noon, 1, 3, and 5
The Grand - 4Pillars Art Gallery, 10am-4pm
Morgan Creek Vineyards, 11am-9pm
Lind House, 1-4pm
Schell’s Brewery, 11am-5pm (Tours every half hour from 1-4:30pm)
Brown County Relay For Life Wine Tasting Fundraiser at New Ulm Country Club, 6-8pm
New Ulm Steel Hockey Game v. Willmar WarHawks, 7:10pm

Performances
Best Western Plus - Ballroom
Concord Singers, 6-7pm
Keg Opening, 7:30-8pm
Wendinger Band, 7:30pm-10:30pm
Bockfest Boys, 10:30pm-12am
Best Western Plus - Outside
Hicktown Mafia, 7:30-11:30pm
Morgan Creek Vineyards
Winedown for the Weekend, 6:30-9:30pm
The Pantry
Lee Weber, 7-10pm
Grand Kabaret

Charlie Roth, 7:30-11pm

 Saturday, October 15

A free shuttle will be running continuously from 11:00 AM - 9:00 PM today. The route is Microtel, Green Mill, Schell's (until 6:00 PM) and Downtown.

Special Guest
Actor George Wendt, best known as Norm on TV's Cheers, will be kicking off the downtown Oktoberfest festivities from 11am-2pm today!  He'll be at Schell's Oktoberfest from 3-5pm, and finish the day at the Best Western Plus' Oktoberfest at 5:30pm.  See George's full appearances schedule here.

Attractions & Events
Farmer’s Market, 9am-12pm
Fall Sale at Seasons at the Brewery, 9am-4pm
Domeier’s German Store, 9am-5pm
Great Pumpkin Giveaway, Food Shelf fundraiser @ Century 21, 9:30-11am
Popcorn Wagon at the Brown County Museum, 10am-5pm
MN Music Hall of Fame, 10am-2pm
Brown County Museum, 10am-3pm
Wanda Gag House, 10am-4pm
Harkin Store, 10am-5pm
Hermann Monument, 10am-7pm
Glockenspiel, 10:30, noon, 1, 3, and 5
Vendor/Craft Show at Marktplatz Mall, 10am-7pm
Oktoberfest New Ulm, Downtown, 11am-5pm
Schell's Oktoberfest, Schell's Brewery, 11am-5pm
Morgan Creek Vineyards, 11am-9pm
Glockenspiel, 10:30, noon, 1, 3, and 5
New Ulm Area Gymnastics Fall Festival, 1-3pm
Lind House, 1-4pm
Doppeleichen Vineyards, 1-5pm
Stein-holding Contest, Downtown Oktoberfest, 2pm
Oktoberfest at Best Western Plus, 3pm-midnight

Performances
Downtown Oktoberfest
The Wendinger Band, 11am-2pm
Switch Road Band, 2pm-5pm
Schell's Brewery
Schell's Hobo Band, 11am
Alpensterne, 1:30pm
Best Western Plus - Ballroom
Concord Singers, 3-4pm
Kris & the Riverbend Dutchmen, 4-6pm
Concord Singers, 6-7pm
Keg Opening, 7-7:30pm
Leon Olson Band, 7:30-10:30pm
Bockfest Boys, 10:30pm-12am
Best Western Plus - Outside
Georgia Clay, 4-6:30pm
IV Play, 7:30-11:30pm
B&L Bar
Heide and The Good Ole Boys, 4-8pm
Marktplatz Mall
The Lonny Carpenter Band, 5:15-7pm
Lola's - An American Bistro
Hootenanny Annie's, 6-9pm
Morgan Creek Vineyards
Jim McGuire Jazz Trio, 6:30-9pm
The Pantry
Tristan Blue, 7-10pm 
Grand Kabaret
Ace In The Whole, 7:30-11pm

 

Sunday, October 16

Attractions & Events
Harkin Store, 10am-5-pm (Preparing for Winter program 1-4pm)
Hermann Monument, 10am-7pm
Glockenspiel, 10:30, noon, 1, 3, and 5
Schell’s Brewery, 11am-5pm (Tours every hour from 12-4pm)
Morgan Creek Vineyards, 11am-5pm (Sunday Brunch, 11am-2pm)
Doppeleichen Vineyards, 1-5pm

beer-pretzels Can't find a hotel room in New Ulm?  
Ride the MN Beer Bus from Mankato!

MNBeerbus.com
bockfestbusguy@aol.com
 
$40 Oktoberfest only / $37.50 if past rider of Bock Fest Bus
Roundtrip