New Ulm Now & Then

June 14, 2016
Schell's Mansion

New Ulm, A Charming Slice of Germany

"As a Southern Californian, Minnesota wasn't exactly on my travel bucket list... I was both surprised and impressed with Minnesota's immense beauty and down-home hospitality." See how this travel blogger spent a day in New Ulm!
June 10, 2016
Car Hop and Shop Classic Car Cruise-in

Car Hop & Shop Classic Car Cruise-Ins

Check out the cars and bikes! Shop the unique stores! Grab a bite to eat at our great restaurants or bars! Held monthly May-Sept
June 8, 2016
View of New Ulm from Hermann Monument

A Bit of Germany in Minnesota

What makes New Ulm special? Check out this article and see what this travel blogger thinks from her recent visit!
May 19, 2016
Favorite Road Trips in MN

New Ulm Road Trip Listed as a Favorite for Summer 2016!

Go on an adventure and discover the beautiful Minnesota River Valley National Scenic Byway!
May 17, 2016
Schell's Brewery Beer

Schell’s Brewery Wins Medal at World Beer Cup

New Ulm's own August Schell Brewery has taken home the silver medal in the Vienna-Style Lager category at the World Beer Cup competition.
May 17, 2016
InStyle bags

Vote for Angela Valentine Handbags!

New Ulm designer Angela Valentine has been chosen as a finalist for the Favorite Independent Handbag Designer contest with InStyle!
April 4, 2016
New Ulm Announces 2016 Festival Schedule

New Ulm Announces 2016 Festival Schedule

New Ulm, Minnesota, has been called “The City of Festivals”, a fitting name for the community which hosts many celebrations throughout the year!
April 1, 2016
New Ulm Chosen as a Must-See Weekend Getaways in 2016!

New Ulm Chosen as a Must-See Weekend Getaway in 2016!

The April issue of Mpls/StPaul Magazine has listed New Ulm as one of four must-see weekend getaways in Minnesota in 2016!
March 21, 2016
New Ulm featured on

New Ulm featured on

Throw On Your Lederhosen: Minnesota’s Surprising German Hub. New Ulm has been featured on, a site that has been named “Best Adventure Travel Website” by Forbes Magazine for seven years straight.
March 13, 2016
2016-03-13 Moo-seum Worlds-largest Cow Collection

Moo-seum! World’s Largest Cow Collection

The world’s largest cow collection is located in Bernadotte – just outside New Ulm!